If you love the nightlife, it can’t get much better than this! For eight days, the HODL Rally will wind its way from London to Ibiza, making merry as it threads a course through the music meccas of continental Europe (http://ccw.fm/urRf3).
The adventure is sure to be welcomed by those who enjoy good times after the sun sets. They will, no doubt, be dancing on air at the many social events, which are scheduled to include a cocktail meet and greet in London; a “club takeover” in Paris; cocktails in Geneva; and dancing on Monaco’s Nikki Beach, to be followed by the James Bond black tie cocktail party and poker tournament at the Monte Carlo Casino. There’s also the sunset dinner at Montpellier Beach in Barcelona; a Fourth of July pool party the day after; a charity gala dinner; a beach party and fashion show in Ibiza; and a VIP super yacht party allowing guests to cut loose in the beautiful Mediterranean.
The European Car Rally will also be a boon to blockchain believers, as the EVOLV Barcelona Blockchain Summit, planned for July 4-5 at Barcelona’s W Hotel, will punctuate the festivities. The summit will feature experts and developers in the crypto and blockchain space for a series of addresses and panel discussions.
The HODL Rally is a creation of Virtue Nightingale, a British entrepreneur, who has married his love of classy cars with an interest in blockchain technology to produce this unique event. The fun-filled approach it adopts is meant to entice a larger demographic into exploring the evolution of blockchain technology and its future application. Attendees of the Barcelona Summit will hear expert speakers discuss the latest developments in blockchain, while sponsors of the car rally will show how their brands are employing the technology in presentations lasting 10-15 minutes.
In addition, as the cars make their way along country roads and city streets, spectators and passers-by will view a parade of mobile blockchain billboards. Each car in the rally will be embellished with a marketing message from its sponsor, and that’s not all. EVOLV is also working to have live advertising screens on its larger vehicles, as well as tour buses that carry displays of sponsors’ brands. Soon, thousands more may be viewing the HODL Rally. EVOLV plans to create a TV mini-series around the event, as it intends to take the HODL Rally concept to Asia, Canada, the United Arab Emirates and the U.S.
For more information, visit the event’s website at www.HODLRally.com
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